LIFE AT TANGERINE

Marketing Executive

Job Description

  • Content Strategy: Develop and implement a comprehensive content marketing strategy aligned with business goals.
  • Content Creation: Produce high-quality, engaging content across various formats, including blog posts, articles, social media posts, videos, infographics, and more.
  • Promote content across various channels, including social media and email marketing
  • Use data-driven insights to optimize content strategy and tactics.
  • Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.
  • Content Camera Star and Moderator
  • Writing and producing presentations, articles, press releases and social media posts
  • Assist teams with the development and implementation of corporate PR initiatives to achieve maximum visibility across different media platforms, including print, broadcast and online media outlets.
  • Managing and co-ordinate with PR Agency for press release, press release distribution, press conference, media event, management interview, coverage report, post report and other activities that are related to media.
  • Work with in-house Graphic designer to produce materials for campaign launches within branding guidelines.
  • Initiate and control surveys to assess customer requirements and dedication
  • Administrative duties (claiming activity, raising payment, keeping of records and filings).
  • Other tasks as assigned by management.

Qualification

  • Bachelor’s Degree in Marketing, Communications or related field
  • Proven experience of marketing or similar role
  • 3-4 years experience in Branding PR or Marketing; preferably for B2B.
  • Excellent writing and editing skills.
  • Good understanding of market research techniques
  • Interested in Innovation and Technology. Have knowledge of IT and Cloud.
  • Must be creative, innovative and commercial awareness.
  • Excellent interpersonal, written and oral communication, and presentation skills.
  • Strong organizational and time-management abilities
  • Fast learner and willing to contribute and work as a team
  • Possess “CAN DO” attitude, good analytical skills with a strong commitment to deliver results and able to work independently.
  • Proactive, Flexibility, Teamwork, and ability to work under pressure.
  • Ability to manage multiple assignments and tight deadlines
  • Hardworking and willing to learn.
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